Google September 2026 Spam Update: Was Your Site Hit?
Probably not, if your traffic dipped for a day or two and recovered. Possibly, if your clicks and impressions in Google Search Console fell steadily from late September and have not come back. Google's September 2026 spam update launched on 24 September and finished on 8 October 2026, according to Search Engine Journal, a rollout of nearly 14 days. Google said it applied globally and to all languages, so sites in India and the UAE were in scope.